The Lab
Post-Walmart, I established a high-velocity R&D sandbox to build with agentic workflows and GenAI. These aren't side projects — they're live products built end-to-end.
- • Conceived and co-created vision with cross-functional leaders across GTM, CRM, safety, fraud, and mobile
- • Optimized onboarding funnel for 3,000 carriers — reduced activation from 90+ days to 1 day
- • Partnered with Salesforce, Quantum Metrics, Braze, JPMorgan, RMIS to accelerate launch
- • 0→1 build: from concept to $250M ARR marketplace
SimpleStory.ai
AI-native publishing marketplace for educational content
Why it existed
Teachers and parents needed faster ways to create engaging, personalized learning stories without a production team.
What I shipped
Shipped an AI-native publishing flow with generated visuals and voice — validated creator UX through MVP launch.
TroveScore
AI-powered inventory valuation from a single photo
Why it existed
People with large home libraries couldn’t quickly value books or decide sell vs. donate vs. keep without manual lookup.
What I shipped
Built one-tap shelf capture with ID + live market pricing to recommend the best next action.
Fultu
The What-If AI game
Why it existed
Exploring “what if” scenarios was mostly static or generic — few playful, interactive ways to branch narratives with AI.
What I shipped
Launched a what-if game engine that turns hypotheticals into short, dynamic AI-driven story paths.
SimpleStory.ai
AI-native publishing marketplace for educational content
SimpleStory.ai
AI-native publishing marketplace for educational content
TroveScore
AI-powered inventory valuation from a single photo
TroveScore
AI-powered inventory valuation from a single photo
Fultu
The What-If AI game
Fultu
The What-If AI game
Teachers struggle to create engaging, personalized educational content at scale
AI-native platform that generates stories with visuals, narration, and interactivity
Book owners can't easily value collections or decide what to keep vs. sell vs. donate
Single photo scans entire shelf, cross-references live market data for instant decisions
People wonder 'what if' but lack tools to explore alternate scenarios interactively
AI-driven game that generates dynamic narratives from hypothetical questions